Latest News


The new and consumer website launched to the world on Monday 18th January.
With 8.8 million global visitors during 2015, Tourism Victoria's consumer site is a key marketing channel for Melbourne and Victoria, the new site is a significant enhancement on the previous version providing the consumer with a graphically appealing design that presents the same depth of quality content promoting Melbourne and Victoria with less visual clutter, with enhanced navigation and search.
Key elements of the new site design include:

  • Enhanced imagery - larger graphics, updated fonts
  • New grid modules - better visual display of content
  • Simplified navigation - easier linkages through site, carousel modules
  • Regional navigation - contextual navigation content relevant to the region
  • Improved search - simplified search functionality providing improved user experience
  • Responsive design - changes size depending on desktop/tablet view, tablet friendly navigation features
  • Video integration - improved video modules across the site
  • New business listings - improved layout, graphics and focus on conversion links
  • New social media module - focus on instagram content
  • Campaign Integration - the new design factors in requirements to incorporate future campaigns, the new site will integrate the regional campaign content and videos from end of February.
  • Language Variants - All eight foreign language variants have been updated to the new design

Tourism Victoria has advised is that the content and imagery will continue to be reviewed, updated and enhanced as the site matures, with significant editorial work about to commence to integrate the Intrastate Regional campaign assets and content.

Tuesday, 19 January 2016
Categories: News


In a move to provide Victorian businesses and events with more exposure, the and websites are being rebuilt and are moving to a new national website in February 2016.

All existing business and event listings will be migrated to the new national site, which will be operated by the Australian Tourism Data Warehouse (ATDW). All State Tourism Organisations in Australia are moving to this new website.
Tourism Victoria will no longer refer to business and event listings as ‘ listings’, instead these will become ‘ATDW listings’.

  • Sunday, 17 January: and will stop accepting changes to listings.
  • 18-31 January: business and event listings cannot be created or updated. During this time all existing listings will be migrated to the new system.
  • Early February: will be launched.
For events held between 18 January and 7 February make sure you create your event listing before 17 January to ensure your listing is live. Event listings cannot be created between 18 and 31 January.

From February 2016: update your business or event listing at

Please note, Tourism Victoria will continue to operate a Support Desk throughout this transition phase, so if you have any questions please contact them on 1300 306 366 or

Tuesday, 12 January 2016
Categories: News


The Mornington Peninsula Shire is continuing to take a 'No entertainment - No Nonsense' approach to the upcoming New Year's Eve on the Peninsula, working in partnership with a community-based steering committee, police and residents to reduce the negative impact of the celebrations in the area.

Click HERE to download the Shire's 'No entertainment - No Nonsense' New Year's Eve flyer. Accommodation providers may wish to print off some copies or save the file to email to their guests booked in over the New Year period.
Tuesday, 24 November 2015
Categories: News


Mornington Peninsula tourism operators showcased the very high quality and diversity of their visitor experiences when eleven businesses enjoyed spectacular success at the 2015 RACV Victorian Tourism Awards on Monday 16 November.


As longstanding supporters of the awards, the Mornington Peninsula Regional Tourism team was proud to see such a rich field of entrants with 13 nominations from the region, eight of whom won Gold Awards and three more were recognised as Finalists. Of the winners, three businesses were also inducted into the Victorian Tourism Awards Hall of Fame, winning Gold in their category for three consecutive years.


“It is terrific to see the industry embrace the spirit of co-operative competition and come together to celebrate the best Victoria has to offer.” said Tracey Cooper, Chairman, Mornington Peninsula Regional Tourism Board.  “We honour the region’s 2015 business category winners; Aquabelle Apartments, Harmony Bed & Breakfast, Wine Food Farmgate, Green Olive at Red Hill, Stillwater at Crittenden, Enchanted Adventure Garden, and Searoad Ferries”.


“The Mornington Peninsula Tourism Industry continues to evolve and these awards play a critical role in Mornington Peninsula’s growth as a tourism destination. It is fantastic to see the region represented and awarded in such a positive and prolific way,” concluded Ms Cooper.


The event recognises not only the efforts of tourism businesses but also the contribution by individuals to tourism excellence in the state. Matt McDonald of Searoad Ferries and a Board Director of Mornington Peninsula Regional Tourism received the 2015 Young Achievers Award.

The Mornington Peninsula Regional Tourism Industry Tourism Awards Finalists and Winners are:

  • Finalist: Horseback Winery Tours – Tour and Transport Operators
  • Finalist: Polperro Winery – Tourism Restaurants and Catering Services
  • Finalist: Extreme Water Sports – Adventure Tourism
  • Gold: Aquabelle Apartments – Self Contained Acommodation
  • Gold: Harmony Bed & Breakfast – Hosted Acommodation
  • Gold: Wine Food Farmgate – Destination Marketing
  • Gold: Peninsula Hot Springs – Ecotourism
  • Gold: Green Olive at Red Hill – Excellence in Food Tourism
  • Gold, Hall of Fame: Stillwater at Crittenden – Tourism Restaurants and Catering Services
  • Gol
Tuesday, 17 November 2015
Categories: News


Based on more than 200 million traveller ratings, has revealed its 2015 Australian Reputation Ranking for the country's favourite destinations and hotels.

Five Mornington Peninsula destinations (Dromana, Rye, Sorrento, Mornington and Frankston) feature among Victoria’s top list for online hotel reputation. Hotels in Dromana are rated an average of 86.56, placing it in the Victorian top 30 list in 3rd place ahead of Warburton and behind Beechworth. Dromana also made the national list, ranking 13th in the country.

RACV Cape Schanck Resort was named the best rated accommodation on the Mornington Peninsula with an average user rating of 90.04. The hotel also features in the state list, ranking 29th in Victoria. Bay Motel Safety Beach follows with a rating of 88.06 and Hotel Sorrento is placed 3rd with an 85.79 average rating. 

The top ten list from the Mornington Peninsula is:


Click HERE to see the full results and read more about the Trivago Reputation Ranking.

Friday, 13 November 2015
Categories: News


The Victorian Tourism Awards will be announced at the industry’s ‘night of nights’ on Monday 16th November. Around 1000 industry stakeholders from across the state will gather to celebrate, network and share the success of their industry, peers and colleague at the annual Gala Ceremony.

Mornington Peninsula Regional Tourism wishes the following Mornington Peninsula entrants all the very best in their categories:
  • The Peninsula Picnic
  • Peninsula Hot Springs
  • McClelland Sculpture Park + Gallery
  • Horseback Winery Tours
  • Enchanted Adventure Garden and Tree Surfing
  • Extreme Watersport
  • Wine Food Farmgate
  • Stillwater at Crittenden
  • Polperro Winery
  • Harmony Bed & Breakfast
  • Happy Glamper
  • Aquabelle Apartments
  • Green Olive at Red Hill
  • Searoad Ferries
Friday, 13 November 2015
Categories: News


As many industry partners know we are working on delivering a brand new promotional video for Mornington Peninsula as part of the destination campaign Find Your Way. Well, this weekend we wrapped the filming for our video. We are currently keeping imagery a bit of a secret due to the shoot being conducted on a closed set, but we can tell you that the region certainly did shine over the three days of filming and we managed to capture the many different sides of the Mornington Peninsula including the different weather patterns!

While we can't directly name names at this stage, we wanted to take the opportunity to thank the businesses, volunteers and locations who helped us over the past few days/weeks in the 'making of' this video. We had some very early mornings with some late nights and tricky logistics in some areas, but we can certainly say that our industry partners absolutely demonstrated the reason why we have one of the best tourism regions ever!  Our cast and crew were blown away by the welcoming generosity at every location. So, thank you!


We can't wait to share the finished result with you… 
All will be revealed at the end of year Annual Mornington Peninsula Regional Tourism Industry Update to be held on Tuesday 1st December, 5pm.
"Save the date"

More details will be coming soon...

Tuesday, 27 October 2015
Categories: News


Nominations for the 2015 Mornington Peninsula Regional Tourism Legends Awards are now open.

Mornington Peninsula Regional Tourism introduced the Legends Award in 2014 to recognize outstanding contribution by an individual to the Mornington Peninsula Tourism Industry.

Nominations for the 2015 Award must be received prior to 5pm on Friday 13th November and will be accepted from any party except the nominee.

The recipient will be acknowledged at the Mornington Peninsula Regional Tourism industry update on December 1st 2015.

Please click here to view the nomination criteria.

Tuesday, 20 October 2015
Categories: News


Our thoughts are with James, Helene and staff of The Baths Sorrento after the devastating fire at the restaurant on Sunday 18th October. We understand that they are in discussions with the Mornington Peninsula Shire and businesses who can provide a relatable perspective to determine what can be done as they work through the processes of re-building their business. However long the process takes, Mornington Peninsula Regional Tourism will support The Baths as they recover.

Tuesday, 20 October 2015
Categories: News


Tourism Victoria is now accepting applications for the Country Victoria Events Program (CVEP) funding.  The closing date for applications is 1 November 2015.

Tourism Victoria recognises that there are many minor events being held in regional areas that can develop into key regional events.  As part of Tourism Victoria’s Events Program, the Country Victoria Events Program (CVEP) assists with this development.
Tourism Victoria provides resources and advice to assist in the facilitation and enhancement of regional events. This program focuses on events that are able to attract, or are likely to attract in the near future, a number of intrastate and interstate visitors. For each single allocation, up to $10,000 (excluding GST) may be provided for event delivery and marketing.

Applicants must be a registered business, incorporated body or local government organisation in regional Victoria.

Please click the links below for further information on eligibility and how to apply.

·         Tourism Victoria Country Events Program Guidelines

·         Program criteria and application form

Tuesday, 13 October 2015
Categories: News